Mobile Ethnography in Healthcare: Uncovering Digital Tool Usage Trends

Telemedicine Concept. Closeup of male medical practitioner wearing unifrom chatting with patients, mobile ethnography in healthcare

This qualitative study, commissioned by a market research agency on behalf of a pharmaceutical client, used mobile ethnography to explore how healthcare professionals and non-MDs engage with digital tools in their day-to-day work. Over a four-week window, we successfully recruited 108 respondents—including oncologists, cardiologists, dermatologists, nurse practitioners, and administrators—across Germany and Italy.

Lung Cancer Qualitative Research in Japan

Low angle view of doctor showing digital tablet in hospital, Lung Cancer, Qualitative Research, Japan, QQFS

Explore how QQFS successfully navigated the stringent Institutional Review Board (IRB) requirements to recruit 20 healthcare professionals and 5 patients for in-depth qualitative interviews.

Surgical Glove Concept Testing in a Stockholm Facility

Medical professional doctor nurse preparing for surgery putting on wearing latex glove protective workwear on hand for safety in operation room in hospital with colleagues

Learn how QQFS tackled the challenge of recruiting specialised healthcare professionals for a market research study on surgical gloves. Dive into the details of our innovative strategies, including targeted outreach and in-depth market research, to gather insights from nurses and physicians.

Artificial Intelligence (AI) in Healthcare: Sweden

Medical technology, doctor use AI robots for diagnosis, care, and increasing accuracy patient treatment in future. Medical research and development innovation technology to improve patient health.

Delve into the success story of a comprehensive research initiative conducted by QQFS in Sweden for a university client focusing on AI in healthcare. Discover how we tackled recruitment hurdles, surpassed sample size expectations, and ensured regulatory compliance while delivering valuable insights.

Qualitative Sleep Disorders Study: Sweden

Uncover the secrets of a successful quantitative online study conducted by QQFS in Sweden for a pharmaceutical company specialising in sleep disorder products. Learn how we tackled recruitment challenges, exceeded sample size expectations, and maintained regulatory compliance while delivering valuable insights that left the client highly satisfied.

Qualitative WATI Postpartum Depression

Discover QQFS’s success in recruiting respondents in Sweden, comprising both healthcare professionals and patients, for a qualitative study on Postpartum Depression (PPD) in the field of Major Depressive Disorder. This project uncovered insights into the treatment and management of PPD in Sweden.

Qualitative WATI Nutrition Netherlands

Uncover how QQFS overcame recruitment challenges to tap into a niche group of dietitians in the Netherlands. Dive into the intriguing case study to see how custom strategies, including social media campaigns and extensive research, were employed to gain insights on a specialised digital platform designed for dietitians. QQFS’s exceptional approach resulted in high-quality respondents, timely delivery, and outstanding client service.

Qualitative Cardiology Research Project

Explore QQFS’s successful recruitment of Swiss GPs and cardiologists for a meticulously crafted research project centred on hypercholesterolemia treatment prescriptions. Despite navigating challenging timelines and stringent sample requirements, we conducted exhaustive research and leveraged our extensive network to precisely reach our target audience, all within the predefined schedule.